A rolling content inventory

I meant to post this a while back. In response to an ongoing blog-driven conversation about content inventories, Lou Rosenfeld wrote about the inherent limitations to a traditional content inventory, in that it represents a snapshot in time of what is, often, a moving target. Instead, he proposes the idea of a rolling content inventory:

That’s why I’m increasingly recommending pursuing a rolling content inventory. Instead of a snapshot, as all those silly IA books suggest, inventory your content on an ongoing basis. Put another way, a content inventory is an process, not a deliverable. Put yet another way, content inventory shouldn’t be something that you allocate the first two weeks of your redesign to; allocate 10% or 15% of your job to it instead.


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