Open wifi spoofing

Dan and I flew into JFK on JetBlue last night and we noticed that JetBlue offers free wifi in their waiting area, but while trying to access this service we noticed several open peer-to-networks labeled “Jet Blue hot spot” or variations on that name. None of these were the actual free access point (which was called something generic, like “default”). We speculated that hackers were trying to lure people into these pseudo connection points. If so, someone ought to tell JetBlue. If not, what were all those p2p access points?