Broken Experiences panel at the IA Summit 2012

One of the goals my Consumer Experience team shared at AOL was that of publishing, writing, and speaking in public about our accomplishments and lessons learned. Senior designer Gabi Moore ran the awesome Broken Experiences program at AOL and proposed a talk about what we learned from it called “Fixing UX One Pixel at a Time.” (It’s not about pixels, at least not most of the time.)

Gabi asked me to present with her and I was happy to do so, though I tried to limit my involvement to telling the pre-history of the team and the early “sneakernet” days of the Broken Experiences blog, and then I turned over the mic to Gabi to talk about her very effective leadership of the program, operationalizing the experience-reporting and fixing flow, developing a bookmarklet, and promoting the program internally with Ben Hudnut’s amazing video.

The talk was recorded and I’ll post when the podcast is available (and I may try to convince Gabi to synchronize the audio with the slides). Meanwhile, here is the presentation deck Gabi developed, with a little help from me.